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Klaviyo
Email and SMS marketing for ecommerce.
Setup Steps
- 1Go to Klaviyo > Settings > Domains
- 2Click "Add Sending Domain" and enter the subdomain you will send from
- 3Pick Dynamic routing (4 NS records, what Klaviyo recommends) or Static (3 CNAME records) if your DNS provider does not support NS records
- 4Add those records plus the TXT record that verifies ownership. SPF and DKIM travel inside them — there is no separate SPF record to copy
- 5If you let Klaviyo generate your DMARC record it will be v=DMARC1; p=none, which reports but does not protect. Move to quarantine or reject once your reports are clean
- 6Return to Klaviyo and click "Verify DNS records"
Monitor your email authentication
Verify your Klaviyo configuration is correct and get alerts when issues arise.
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